Online Privacy Policy and Legal Statement | OpenRoad Lending

Privacy Policy

This Statement was last modified November 9, 2021.


OpenRoad Lending Privacy Notice
State Specific Disclosures
Consent for Electronic Documents
California Consumers


OpenRoad Lending is committed to safeguarding your privacy. Thereafter we describe the Privacy Notice (see below) and the Online Privacy Statement.

OpenRoad Lending Privacy Notice

This notice provides information as to what OpenRoad Lending does with your personal information and provides you a right to limit some but not all sharing of your personal information.



Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share and protect your personal information. Please read this notice carefully to understand what we do.


The types of personal information we collect and share depends on the product or service you have with us. This information can include:

  • Social Security Number and Income
  • Assets and Transaction History
  • Credit History and Credit Scores


All financial companies need to share customers’ personal information to run their everyday business.  In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons OpenRoad Lending chooses to share; and whether you can limit this sharing.

Reasons we can share your personal information

Does OpenRoad Lending share?

Can you limit this sharing?

For our everyday business purposes – such as to process your transactions, maintain your account, respond to court orders and legal investigations and/or report to credit bureaus



For our marketing purposes – to offer our products and services to you



For joint marketing with other financial companies



For our affiliates’ everyday business purposes – information about your transactions and experiences



For our affiliates’ everyday business purposes – information about your creditworthiness



For our affiliates to market to you



For non-affiliates to market to you



To Limit Our Sharing

Visit us online at or call us at (888) 536-3024, our menu will prompt you through the choices. 

Please note if you are a new customer, we can begin sharing your information upon receipt. When you are no longer our customer, we continue to share your information as described in this notice. However, you can contact us at any time to limit our sharing.   


Call (888) 536-3024 or go to, our menu will prompt you through the choices. 

Who we are

Who is providing this notice?

OpenRoad Lending, LLC.

What we do

How does OpenRoad Lending protect my personal information?

To protect your personal information from unauthorized access and use, we use security measures that comply with federal law.  These measures include computer safeguards and secured files and buildings.

How does OpenRoad Lending collect my personal information?

We collect your personal information, for example, when you:

  • apply for a loan or give us your income information
  • provide employment information or give us your contact information
  • show your drivers license

We also collect your personal information from others, such as credit bureaus, affiliates, or other companies.

Why can’t I limit all sharing?

Federal law gives you the right to limit only:

  • sharing for affiliates’ everyday business purposes – information about your credit worthiness
  • affiliates from using your information to market to you
  • sharing for nonaffiliates to market to you

State laws and individual companies may give you additional rights to limit sharing. See below for more information on your rights under state law. 

What happens when I limit sharing for an account I hold jointly with someone else?

Your choice to limit sharing will apply to everyone on your account.



Companies related by common ownership or control.  They can be financial and nonfinancial companies. 

  • Our affiliates include financial companies such as EFG Companies, and DZ Capital. 


Companies not related by common ownership or control.  They can be financial and nonfinancial companies. 

  • Nonaffiliates we share with can include credit unions, insurance companies, and direct marketing companies.

Joint Marketing

A formal agreement between nonaffiliated financial companies that together market financial products or services to you. 

  • Our joint marketing partners include financial service companies.

Other Important Information

For California Residents

We will not share information we collect about you with nonaffiliated third parties, except as permitted by California law, such as to process your transactions or to maintain your account.

For Vermont Residents

We will not share information we collect about you with nonaffiliated third parties, except as permitted by Vermont law, such as to process your transactions or to maintain your account.  In addition, we will not share information about your creditworthiness with our affiliates except with your authorization.

Effective Date

This Statement was last modified on November 9, 2021.

Online Privacy Statement

Our Online Privacy Statement describes how we may collect, use and share information you provide when you visit this web site, receive our emails or interact with advertisements we have on third-party web sites.

1.What Information Do We Collect?

We collect two types of online information: non-personal and personal.

Non-Personal Information

When you visit our site, we collect the IP address of the device you use to connect to the Internet.  In addition, we gather information such as what browser and which version of it you’re using, the type of operating system you have, and which site you came from.  This information helps us provide an online experience that matches your device.

When you browse our site or receive one of our emails, OpenRoad Lending and companies we work with use cookies and/or pixel tags to collect information and store your online preferences. Cookies are widely used and most browsers are set up to accept them automatically.  If you would prefer, you can choose to not accept cookies.

It’s important to note that cookies and pixel tags do not capture any information that can personally identify you. The information they gather helps us improve your online experience and may include:

  • Your response to one of our emails
  • Time and duration of your visit to our site
  • Pages you viewed while on our site

Personal Information

In addition to the information described in the previous section, we may also gather personal information that you provide to us.   We collect information you provide through an online application at this site when you submit the completed application. The information in your online application includes but is not limited to your name, address, date of birth, social security number, email address, phone number, employer, occupation and income.

If we have personal information from you, or information that’s publicly available from other sources, we may use it in combination with the information that OpenRoad Lending has collected online.  We can use this information to better tailor and personalize our service and marketing communications with you, both online and offline.

The personal information you provide online is held by the OpenRoad Lending.  You can access and/or change information in connection with your application by telephoning OpenRoad Lending. To protect your privacy, proof of identity or other authentication is required.

Email Offers

Customers and consumers who receive a promotional email message about our products and services may elect to not receive further promotional email messages in accordance with the instructions we provide in the promotional email message. If you elect not to receive these messages, we will retain your e-mail address solely for the purposes of facilitating your request.

Marketing lists

If you choose to be removed from our marketing lists, please telephone OpenRoad Lending at 888-536-3024.

2.  How Do We Use the Information We Collect?

OpenRoad Lending uses the information we collect about and from you to manage our business and to offer an enhanced, personalized online experience on our site and third party websites.

The information we collect allows us to:

  • Recognize you when you return to our site so we can personalize your experience
  • Process applications, quote requests and transactions
  • Respond to your requests
  • Provide you relevant product and service offers on our site and in other advertising

3.  How Do We Use Information from Our Advertisements on Other Websites?

Companies we work with place and track advertisements on third-party websites.

Like most advertisers, we place advertisements where we think they will be most relevant to customers.  We place advertisements by developing and using our own marketing segments that may combine online and offline information about our current and prospective customers.  In addition, we may use marketing segments provided by online publishers and network advertising companies.

Network advertising companies that provide these services have their own privacy policies and are not subject to our Online Privacy
Statement. Many of these companies provide ways to avoid targeted advertising provided by, or through, them.

You may opt out of future email marketing by going to and entering your email address or calling 888-536-3024 and follow the prompts provided.

4. Sharing information Gathered

The OpenRoad Lending web site is designed to give our customers, prospective customers and visitors a confidential means of gathering information about our company, services and products and for doing business with us over the internet.  Our site will only collect information from you that you voluntarily provide in order for us to service your request.  If you have provided personal information on our web site in order to obtain a quote or ask us a question, we may need to share that information with authorized third parties such as third party lenders, dealers, or others that may be able to offer you, or assist you in finding, financing that meets your needs. Please see our Privacy Policy which we provide to all customers for a comprehensive explanation of how we collect, use and share personal information and what you can do to limit the use and sharing of your information.

5. Can You Control Your Information That’s Collected and Used Online?

It’s important to note that the information we use about you helps us provide you with products, services and experiences that benefit you.  You have the ability to control how your non-personal information is collected and used online.

According to CalOPPA, we agree to the following:

Users can visit our site anonymously. You will be notified of any Privacy Policy changes on our Privacy Policy Page. You can change your personal contact information by emailing us at

How Does Our Site Handle Do Not Track Signals?

We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.


You can control whether to accept cookies or not.  Cookies are sets of information that our web server assigns to you when you visit our web site. Cookies are used in a few areas of our site only for maintaining information between pages.  Cookies are not used for storing or tracking personal information from our customers.  These cookies simply carry forward information that you submitted on one screen to the next screen, eliminating the need for redundant entry.  These cookies do not gather personal information from you or your computer.  You have a choice whether to accept cookies or not.  If you decide to not accept cookies, some features and services on our site may not work properly.  In addition, the offers we provide when you visit us may not be as relevant to you or tailored to your interests.

If you would prefer not to accept cookies, you can:

  • Change your browser settings to notify you when receive a cookie, which lets you choose whether or not to accept it
  • Set your browser to automatically not accept any cookies

Google Analytics

We use Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses Cookies or other tracking technologies to help us analyze how users interact with the Sites and Services, compile reports on their activity, and provide other services related to their activity and usage. The technologies used by Google may collect information such as your IP address, time of visit, whether you are a returning visitor, and any referring website. The technologies used by Google Analytics do not gather information that personally identifies you. The information generated by Google Analytics will be transmitted to and stored by Google and will be subject to Google’s privacy policies. To learn more about Google’s partner services and to learn how to opt-out of tracking of analytics by Google, click here.

Data Integrity and Security

We use state-of-the-art technology to keep any information you provide as secure as possible. The information you provide to on our website is encrypted and protected with an encryption method called Secure Socket Layer (SSL). The SSL technology enables us to protect sensitive information including your name, address, telephone number, Social Security Number, and income information before it is transmitted over the internet. This ensures that no one will be able to read this information before it reaches our server.

We also have contractual privacy obligations with our vendors designed to ensure that personal data is protected from unauthorized access or disclosure. All OpenRoad Lending employees must abide by OpenRoadLending’s Privacy Policy. Employees who violate our privacy policies are subject to disciplinary action, up to and including termination.

We have security measures in place at our physical facilities and on our Web server to protect against the loss, misuse, or alteration of information collected from affiliates, customers, and visitors.

Social Media Sites provides experiences on social media platforms including, but not limited to, Facebook®, Twitter®, YouTube® and LinkedIn® that enable online sharing and collaboration among registered users. Any content you post on official’s managed social media pages, such as pictures, information, opinions, or any personal information that you make available to other participants on these social platforms, is subject to the Terms of Use and Privacy Policies of those respective platforms. Please refer to them to better understand your rights and obligations with regard to such content.

Notice of Changes

From time to time, we may change this Online Privacy Statement. The effective date of this Statement, as stated below, indicates the last time this Statement was revised or materially changed.  Checking the effective date below allows you to determine whether there have been changes since the last time you reviewed the Statement.


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